In a nutshell: watch our new TV advert and take part in the big InPost prize draw!
20 October 2022
We’re kicking off the nationwide football race at the InPost Paczkomat®! Our new autumn-winter TV advert is now available – it’s going full steam ahead on TV and online. 😊
The World Cup – football’s biggest event – is fast approaching, and InPost, as the Strategic Sponsor of the Polish national football team, invites you to take part in our big prize draw in our latest advert! Win trips to Qatar during the World Cup, a Ford Mustang MACH-E electric SUV and millions of fantastic prizes!
#ShortBall – The advert combines action cinema with the thrills of football. It’s the story of a hero who, like a top-flight striker, sets off on a run towards a Paczkomat®️. Fast-paced editing, spectacular, unconventional shots and sound effects, along with original, rhythmic music, keep us on the edge of our seats as we follow the action.
This advert is a sort of warm-up ahead of the championship. It lets you experience the excitement of football not just from your sofa in front of the telly, but first-hand as you head to your nearest Paczkomat®️ and enter your parcels into our prize draw!
To take part in the fun:
- Collect your parcel within 2 hours from a Paczkomat using the InPost app,
- Tap the banner in the InPost Mobile app and sign up,
- Collect your scratchcards in the app and check straight away to see if you’ve won!
The strategic and creative agency Dragon Rouge is responsible for developing the campaign, with the following team: Przemysław Pawlak – creative, Arkadiusz Łoś – strategy, Julia Piłasewicz – client service.
- Directed by: Amon Schulz
- Producer: Iwona Rabenda
- Composer: Piotr Krygier
- Cast: Filip Gołąb, Dorota Salamon, Anna Bertman
- Production: Film Republic
- Media buying: Initiative Media Agency
Come and watch, and join in the fun. 🙂 Experience the thrill of football for yourself and collect your parcels in true sporting style – quickly and nimbly, just like a real striker! 😎
The prize draw runs from 10 October 2022 to 24 December 2022. Further information can be found in the InPost app and on the website: kibicuj.inpost.pl.
